Resources

Frequently Asked Questions

How do you define an audience? 

An audience is a group of people who are getting matched in a particular engagement. For example, your entire community or company can be a single audience, or you can segment participants into multiple audiences by criteria such as function, seniority or interest. Depending on your chosen plan, you can have multiple audiences, set different cadences, and determine rule sets for interactions. For example, a VC fund could have a ‘Heads of Product’ audience and match them on product-related topics, while also connecting the entire portfolio on universal topics of interest.

What is the minimum number of people you can form an audience with?

Orbiit saves hours of tedious manual work for community managers looking to connect groups of as few as 100 people. However, the bigger the audience, the more curated the matching. 

How does the matching process work? 

Once you set the cadence of the engagement, e.g. weekly or monthly virtual chats, the participants who opt in fill in a brief form that informs our matching algorithm. We match participants based on criteria proven to facilitate strong matches, such as years of experience, function, geography, calendar availability and more. 

Can I customize the matching criteria? 

Depending on your chosen plan, you may be able to customize the matching criteria and add or remove certain filters. 

Can I preview the matches and change the matches before they go out? 

Your matching criteria and our algorithm strength eliminate the need for additional time spent on checking matches. We have an average NPS score of 80 across all our engagements to date. However, for those looking for the ability to perform match customization, this feature will be available for Tier 3 clients in early 2021.

What is the end-user experience? Do they need to create an account? 

We understand that platform fatigue is real and your community members are strapped for time, so we purposely chose to steer clear of any logins or cumbersome user profile creation steps. All communication lands directly in their inbox, where they can opt in to an engagement or provide feedback with just a few clicks. The only person with a profile and login details is the community manager — or admin — who sets the engagement and reviews the data. 

How is the pricing done? Per user? 

We never want price to be a limiting factor for audience size, so we do not price per user. There are three tiers to choose from, with increasing customization. Tier 1 is limited to one audience, no client branding, a choice of topics from our existing library, and limited analytics. Tier 2 allows for multiple audiences, client branding, robust analytics and more. Tier 3 is for clients who require customization of matching criteria, topics, branding, account management and detailed analytics.

What is the minimum contract length? 

The minimum engagement is six months. However, there is a 30% discount for any year-long commitments — the more your community is exposed to the opportunity to connect with one another, the better the interactions and outcomes. 

Can I try it for free?

Yes, we offer a one month free trial. Get in touch with details about your community using the form at the bottom of this page. 

Why is the matching topic based? 

We believe that every conversation has the potential to be life-changing when there is commonality of purpose between participants. We also understand that your community is looking for targeted, meaningful interactions. Giving members the opportunity to opt into topics of interest increases satisfaction and participation. 

Do you come up with the topics, or do I have to? 

We provide an extensive library of topics, which include suggested icebreakers and talking points. The library is continuously updated, reflecting the most desirable and trending topics across all audiences. In addition, you also have the flexibility to create and customize a topic with the experience of our dedicated client services team.

What is the difference between Orbiit and other online connection platforms? 

Orbiit is the only platform offering curated connections at scale. Unlike platforms that follow a ‘chat roulette’ model, each Orbiit match ensures a meaningful conversation, strengthened by commonality in topic and profile (such as years of experience, company stage, etc). Orbiit was built with the community manager’s needs in mind. This means you have access to features that enable control of engagements and extraction of valuable feedback, ensuring that the admin’s experience is as smooth as the participant’s. Finally, we cater to communities of all sizes, activating groups with as few as 100 people and as many as a few thousand.

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